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14 Aug 2008 05:42 PM
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AMSTERDAM/LONDON, August 14: Jetix Europe has completed a deal with Pokemon USA to air the 11th season of Pokemon on its channels across Europe, the Middle East and Africa.

Pokemon: Diamond & Pearl: Battle Dimension will air on Jetix in the U.K. for the first time. The deal also gives Jetix Europe pay-TV as well as TV VOD rights in certain territories for the 52-episode season.

In the Pokemon: Diamond & Pearl season, Ash continues his adventures in the Sinnoh region, where he reunites with Brock and they join up with Dawn, a Pokemon coordinator just beginning her journey to become a contest champion like her mother. Together the trio travels through the Sinnoh region.

Marc Buhaj, the senior VP of programming for Jetix Europe, said: “We are excited and honored to have struck this partnership with Pokemon USA Inc. Pokemon is one of the most iconic animated series ever and is loved by kids across Europe. It’s a coup for our audience that we have secured the pay-TV rights to Pokemon: Diamond & Pearl: Battle Dimension particularly in the U.K., where we’re sure it’s going to be a big hit with Jetix viewers.”

Olivier Marmillot, the head of TV, home entertainment and digital contents for Pokemon UK, added: “This pan-European partnership deal we forged with Jetix Europe is an extension and result of our successful partnership over the years in countries such as France, the Netherlands and Spain. We believe Jetix’ profound knowledge and commitment to Pokemon will translate to a winning broadcast both for us and the fan base of millions of kids across Europe.”

Source: http://www.worldscreen.com