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Niantic has announced that they will be supporting the One Piece Kumamoto Revival Project which manga artist Eiichiro Oda is involved with. The 2016 Kumamoto earthquakes were a series of earthquakes, including a magnitude 7.0 mainshock, which severely damaged Kumamoto and Ōita prefectures in Japan. To promote the ONE PIECE Kumamoto Revival Project, there will be a few promotions in Pokémon GO.

On July 22nd, 2019, ONE PIECE will celebrate its 22nd anniversary and Pokémon GO will celebrate its 3rd anniversary since its launch in Japan. In commemoration of this collaboration, Pikachu wearing a red ribbon straw hat will appear for a limited time all over the world and a red ribbon straw hat will be available as an outfit for trainers from July 22nd, 2019 until July 29th, 2019.

"ONE PIECE Kumamoto Revival Project" https://op-kumamoto.com/

Sources: https://pokemongolive.com/ja/post/strawhat/ and http://www.pref.kumamoto.jp/kiji_28503.html