The Pokémon Company International announced preliminary details for Pokémon Day 2025. A Pokémon Presents Video Presentation will be streamed on February 27th, 2025 at 6 a.m. PST / 9 a.m. EST. Images from the press release have been added to an Imageboard thread.

NOTE: This news article will be updated on February 27th, 2025

Best Buy Pokémon Day Event - Saturday, February 22nd, 2025

Pokémon Day is February 27th, 2025, but you can celebrate early at select Best Buy stores on February 22nd, 2025 with hands-on gameplay of Pokémon Scarlet and Violet, Pokémon TCG Trade and Play events, and free giveaways (while supplies last).

Pokémon Day Event - Saturday, February 22nd, 2025 - Noon–4 p.m.
Celebrate Pokémon Day early at participating Best Buy stores. Play video games, trade cards, and pick up free Pokémon giveaways such as stickers, lanyards, Trading Card Game fun-packs, activity sheets and more.

Sources: https://x.com/NintendoAmerica/status/1892695731854524689 and https://www.bestbuy.com/site/video-games/video-game-releases-events/pcmcat308100050002.c

Toys R Us Canada - Pokémon FREEBIE! / Pokémon Trade + Play Day

Toys R Us Canada is also holding 2 events for Pokémon Day 2025.

Pokémon FREEBIE! - Friday, February 21st, 2025 - Drop by your local store to get a FREE pack of three 2025 Pokémon Day promo cards!
*One per customer, while supplies last.

Pokémon Trade + Play Day - Saturday, February 22nd, 2025 11am - Receive a free trading kit when you bring your kids and their friends to learn about the Pokémon Trading Card Game!

Source: https://www.toysrus.ca/en/revents.html

Celebrate Pokémon Day at Nintendo New York!

Join us on February 27th, 2025 as we celebrate with the following activities:

• Pokémon Presents screening at 9am ET
• Fan art gallery
• Pikachu and Eevee character appearances (4pm-7pm)
• Pokémon Battle Lab (4pm-7pm)
• Giveaways (while supplies last)

Entry will be on a first come, first served basis.

Source: https://x.com/NintendoNYC/status/1892681484785402317

The Pokémon Company International Unveils 2025 Pokémon Day Plans, Including Pokémon Presents Video Presentation

Additional Anniversary Celebrations to Spotlight Fan-Favorite Pokémon Eevee and its Evolutions

Bellevue, Wash. — Feb. 20, 2025 — Ahead of this year’s Pokémon Day on Feb. 27, 2025, The Pokémon Company International today announced a variety of fan-centric offerings that give Trainers around the world new ways to engage with the Pokémon brand. Pokémon Day is an annual holiday that commemorates the release of the original Pokémon video games, Pokémon Red and Pokémon Green, in Japan. Since then, Pokémon has continued to be one of the most successful and influential entertainment franchises in the world, supported by a passionate and dedicated community.

With the impact the Pokémon brand has had on pop culture and entertainment, the National Day Calendar — the original and authoritative source for fun and unique National Days in the U.S. — has established Feb. 27 as annual National Pokémon Day. This recognition and elevation of Pokémon Day is a testament to the enduring impact that Pokémon has had on Trainers of all ages, backgrounds and interests for 29 years.

To celebrate the holiday, The Pokémon Company group is inviting Trainers around the world to tune in to a Pokémon Presents video presentation on Pokémon Day for exciting updates and announcements across the Pokémon franchise. The video presentation will be streamed at 6 a.m. PST on Feb. 27, 2025, on the official Pokémon YouTube and Twitch channels.

Outside of Pokémon Presents, Trainers can celebrate their fandom with a variety of Pokémon Day-related offerings throughout February 2025, including experiences and merchandise featuring the fan-favorite Pokémon Eevee and its Evolutions, local Play! Pokémon events that allow the community to come together and more. Trainers can join the conversation online with #PokemonDay and keep up with the latest news on the official Pokémon social media channels.

Year of Eevee at Pokémon Center

Pokémon Center, the premier online destination for official Pokémon merchandise, will spotlight Eevee and its adorable Evolutions with new product releases throughout the year, including the recently launched Evolving Personalities figure line. Fans can collect hand-painted figures featuring Vaporeon, Jolteon and Flareon, available now, with new figures releasing in groups of three throughout 2025. In addition, Pokémon Center will launch various bundles containing Eevee-centric items, a new kitchenware line featuring Eevee, as well as exciting Eevee plush throughout the year. For more information, visit Pokémon Center.

Flying–Tera Type Eevee Distribution for the Pokémon Scarlet and Pokémon Violet Video Games

Fans who visit GameStop and Best Buy today through Feb. 27 can receive a distribution code to get a Flying–Tera Type Eevee in their Pokémon Scarlet or Pokémon Violet video game, while supplies last. For more information, please visit Pokemon.com/Eevee.

Pokémon GO PokéStops Highlighting Eevee, Glaceon and Leafeon

Available now through Feb. 27, 2025, Pokémon GO will place PokéStops at participating retailers with Lure Modules active to make more Pokémon appear. Plus, during the week of Feb. 24, Glacial and Mossy Lure Modules will be added, giving fans the opportunity to evolve Eevee into Glaceon and Leafeon within the game. Participating retailers include Target, GameStop and Best Buy.

Pokémon Day Celebrations at Pokémon League Locations

On Pokémon Day, participating Pokémon League locations will host noncompetitive Play! Pokémon events, offering fans of all ages and skill levels the opportunity to play the Pokémon Trading Card Game (TCG), Pokémon video games and Pokémon GO with others in their local community. These events will also facilitate learn-to-play events for Trainers who are just getting started.

Participants will have an opportunity to receive a Pokémon Day 2025 League Celebration promo card featuring Sylveon, while supplies last. Giveaways will also include demo decks highlighting Pikachu ex and Charizard ex, various Pokémon TCG accessories, and promo cards showcasing winning artwork from the Pokémon TCG Illustration Contest 2024.

The Pokémon TCG Illustration Contest 2024 promo cards will also be available as a gift with purchase from participating retailers, including Pokémon Center, starting Feb. 21, 2025, while supplies last. Fans can check with participating retailers for additional offer details.

Overtime Elite Semifinal Game Featuring Pokémon Appearances and Arena Takeover

The Pokémon Company International recently announced a partnership with popular sports media brand Overtime, including a Pokémon takeover of the Overtime Elite Arena in Atlanta during the playoffs beginning on Feb. 18, with each of the eight teams sporting a custom team jersey showcasing fan-favorite Pokémon.

Overtime Elite will celebrate Pokémon Day with a semifinal game that will be broadcast on Feb. 27, 2025, exclusively on Prime Video. Trainers won’t want to miss the action, as Pikachu and Gengar will make appearances at halftime. Additionally, the collaboration will bring an apparel and merchandise collection launching on Pokémon Day exclusively at https://shop.overtime.tv/

Pokémon Animated Content

Fans looking to watch Pokémon animation as part of their Pokémon Day festivities can catch up on Liko and Roy’s latest adventures in Part 1 of “Pokémon Horizons: Season 2—The Search for Laqua,” available now in the U.S. exclusively on Netflix. In addition, the first season of “Pokémon Horizons: The Series” will be coming to Netflix in additional markets, including Canada and Australia, on Pokémon Day.


Separately, current episodes of the globally popular stop-motion animation series “Pokémon Concierge” will be newly available to watch on the official Pokémon YouTube channel for a limited time beginning Feb. 21, 2025, through March 9, 2025. With more episodes being produced in collaboration with Netflix and dwarf studios, “Pokémon Concierge” follows the story of Pokémon Resort concierge Haru, the Psyduck she works with and the many Pokémon and Trainers who visit as guests.

Source: https://press.pokemon.com/en/releases/The-Pokemon-Company-International-Unveils-2025-Pokemon-Day-Plans-Inclu